Friday, February 01, 2013

Even Real Estate Agents Enjoy Super Bowl Sunday

February 1, 2013
I can remember a time when we would discuss whether or not to schedule open houses on Super Bowl Sundays. Even though Super Bowl Sunday was a special event, in the 1980s it had not yet become the big
party day that it now seems to be. The Wall Street Journal this morning devoted almost an entire section to Super Bowl Commentary. If you have access to today's Wall Street Journal, there are some really amusing articles - in particular, the article listing Super Party Rules II. For instance: #4" It is now illegal in 37 states to run out of guacamole in the first quarter." I don't know if this is a law in California, but fortunately, we live in Southern California and avocados are plentiful.
For those of us in the real estate profession, Super Bowl Sunday usually offers us a day with our families and friends. We can forego sitting open houses. More and more folks are at their residences, in their living rooms, family rooms or home theaters watching their televisions. While the games do not really begin until late afternoon, preparing for the party time can occupy the earlier part of the day.
My understanding is that CENTURY 21 is going to have an ad spot and we will be checking it out to see how it competes with the creative ads designed just for the Super Bowl broadcast. WE hope that buying a home becomes as big an event in your lives as watching the Super Bowl has become.

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